NOLEGEIN-Journal of Consumer Behavior & Market Research
ISSN: 2581-4400
Impact factor : 5.564
NOLEGEIN-Journal of Consumer Behavior & Market Research is a peer reviewed journal and provides a platform to discuss new issues in the area of Promotional Research and management. The journal also seeks to advance the quality of research by publishing papers introducing or elaborating on Sales promotions and Global advertising. It's a biannual journal, started in 2018.
Title | NOLEGEIN Journal of Consumer Behavior & Market Research |
Journal Abbreviation | NJCBMR |
Issues Per Year | 2 issues |
Impact Factor/SJIF | 5.747 |
ISSN | 2581-4400 |
Publisher | MBA Journals, An imprint of Consortium e-Learning Network Pvt. Ltd. |
DOI | 10.37591/NJCBMR |
Copyright | MBA Journals, An imprint of Consortium e-Learning Network Pvt. Ltd. |
Starting Year | 2018 |
subject | Management |
Language | English |
Publication Format | Hybrid, and Open Access |
Type of Publication | Peer-reviewed Journal (Refereed Journal) |
Website | https://stmjournals.in |
Address |
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Indexing | Google Scholar, Advanced Science Index, Cross Ref, Lockss, Clockss , DRJI |
Refreed Journal
Focus and Scope:
- Market information
- Market segmentation
- Market trends
- Marketing effectiveness
- Customer analysis
- Choice modeling
- Competitor analysis
- Risk analysis
- Ethnographic research
Indexing
Latest Publications
- A Comparative Analysis of Selected Insurance Plans of SBI and Aditya Birla Sunlife Insurance Companies
- EVASION OF CARBON FOOTPRINTS IN CRYPTOCURRENCIES AND ITS PROSPECT AROUND THE GLOBE
- The Impact of Quality Service on Customer Perspectives and Satisfaction in Selected Commercial Banks
- Case Study Flipkart (A): Transitioning to a Marketplace Model
- An Empirical Study on Factors Influencing Rural Consumer Behaviour in Select Districts of Telangana
- Consequence of Marketing Mix (7P) on the Business Success of Web Based Food Delivery Services: Customer Viewpoint
Submission of Paper:
All contributions to the journal are rigorously refereed and are selected on the basis of quality and originality of the work. The journal publishes the most significant new research papers or any other original contribution in the form of reviews and reports on new concepts in all areas pertaining to its scope and research being done in the world, thus ensuring its scientific priority and significance.
Manuscripts are invited from academicians, students, research scholars and faculties for publication consideration. Papers are accepted for editorial consideration through email [email protected]
Plagiarism: All the articles will be checked through Plagiarism Software before publication.
Subject: Management
NJCBMR Menu
ISSN: 2581-4400